The Effects Of Alcohol Abuse On The Elderly Population Essay

The older population, according the US Census Bureau (2015) reports, individuals ages 65 and older make up 8.5% of the global population. In other words, the older population now equals 617 million, and subsequently will experience an expected rise within the next ten years, resulting in an increase of roughly 236 million people aged 65 and older throughout the world. Therefore, as our elderly population increases, so will the substance use epidemic. Currently the National Institute of Alcohol Abuse and Alcoholism (2016) states, an estimated 8 million alcoholics are seniors, and often to referred as the invisible â€Å"silent epidemic.† With numbers such as, 15% 65 at risk for alcohol dependency, this worldwide crisis needs to be irradiated. Therefore, with the multitude of Substance-Related Disorders (e.g., caffeine; cannabis; hallucinogens; inhalants; opioids; sedatives; hypnotics; and anxiolytics stimulants; tobacco and other substances) that need to be addressed within the older population, I have chosen to discuss the impact of Alcohol Abuse on the older population. Furthermore, I will address the following variables: prevalence and patterns of substance (e.g. Alcohol) exposure, and use and risk factors for addiction. In addition, I will address the following questions, 1 thru 4 posed in this assignment, beginning with the first question. In what ways do the characteristics of the population influence these variables? The characteristics of the older adultShow MoreRelatedSubstance Abuse Among The Elderly1473 Words   |  6 PagesAging-Related Statistics, 2000). The nation’s population will increase 18% during and the population aged 65 and older will increase 78% ( Wan, Sengupta, Velkoff, DeBarros, 2005). One growing concern within the elderly population is that of substance abuse as it pertains to the increasing numbers of substance abusers, and/or the increasing rates of substance abuse among the elderly population. A national public health concern is that the rate of elderly substance abuse will rise sharply as boomers enterRead MoreSubstance Abuse in Older Populations1147 Words   |  5 PagesThe issue of substance misuse and abuse among the elderly population is complex. The elderly rarely use alcohol or drugs to get high rather drug or alcohol use that begins after age 60 appears fundamentally different (Culberson Ziska 2008). The elderly sometimes turn to alcohol and drugs to alleviate the physical and psychological pain from the onslaught of medical and psychiatric illness, the loss of loved ones or social isolation (Culberson Ziska 2008). Elderly patients have a combination ofRead MoreSubstance Abuse and the Elderly Essay exampl e1705 Words   |  7 PagesSubstance Abuse and the Elderly Substance abuse in the elderly exists just as in any other population. Many seniors develop substance abuse problems due to circumstances or situations due to the aging process. A report by the Center for Substance Abuse Treatment/Substance Abuse and Mental Health Services Administration indicates that 17% of adults age 60 and older are affected by alcohol abuse and abuse of legal drugs. The report also states that a third of those seniors who abuse substances didRead MoreManagement Concerns Of Corrections For Special Populations Essay1289 Words   |  6 Pages Management Concerns in Corrections for Special Populations Michelle Bergos Introduction to Corrections 140 September 25, 2016 Jason Skeens Abstract More often than not, if John Q. Public is asked the purpose or goals of our American correctional system the reply is incapacitation, retribution, deterrence, and rehabilitation. However, what we are really asking for our corrections system to do is to secure and supervise the individuals cast out of society through the judicial process regardlessRead MoreEssay on Substance Abuse and the Elderly2015 Words   |  9 Pagesthis paper is to determine the level of substance abuse in the elderly community. There is concern that as the population ages in the United States, there will be a significant increase in the number of older adults being treated for substance abuse problems. This paper seeks to understand the issues and concerns that are consequently involved with substance abuse among the elderly. There is no doubt that there is a prevalence of substance abuse throughout several age groups. To a certain extentRead MoreThe Effects Of Alcohol And Tobacco On The Age Of Addiction981 Words   |  4 Pagesover work, obsession with sports or video games, alcohol abuse, or drug abuse. A person can end up with a drug addiction or alcohol addiction at any age. Younger people face different social pressures surrounding drugs and alcohol. Substance abuse is often related to negative experiences at some point during life. Researchers have found that abuse at any age can influence an individual s choice to turn to drugs or alcohol. Middle age and elderly deal with life changes such as divorce, loss or jobsRead MoreSubstance Abuse in the Elderly, Disabled, and LBGT Populations2316 Words   |  10 Pagessubstance abuse by examining populations that are often overlooked in addiction studies. Over the past several decades, many general studies have been done about the prevalence and effects of addiction. These studies often focus on risk factors, daily use and/or treatment, and information is gathered through polls and observations. Most of these studies, however, are nonspecific regarding social and cultural factors. I will focus on how addiction affects three vulnerable populations: the elderly, disabledRead MorePsychiatric Disorders And Substance Abuse Disorder1671 Words   |  7 Pageswith a substance abuse disorder, which can negatively impact the effectiveness of treatment (Frances, Miller and Mack, 2005). This can be problematic and difficult for a clinician to pinpoint if the client is unable or unwilling to provide an honest feedback or assessment of the self. Another important factor in regards to this special population that should be taken into consideration is that mental health professionals should be cognizant that the admission of a substance abuse disorder could negativelyRead MoreAlzheimer s Disease : The Most Common Form Of Dementia1427 Words    |  6 Pagesas one of the world s current pandemics, is estimated to be the fourth most common cause of death in the developed country, second only to cardiovascular, cerebrovascular diseases and cancer. With the aging population, dementia has gradually become a serious threat to the health of the elderly people in Australia. Alzheimer s disease is the most common form of dementia. Alzheimer s disease usually occurs in a primary degenerative encephalopathy in senile and pre senior period. It refers to a persistentRead MoreSubstance Use And Abuse Among The Elderly Population2853 Words   |  12 Pages Substance Use and Abuse among the Elderly Population Joshua Antonio Dye Arkansas State University Introduction of the Issue The population of seniors and older adults are establishing an ever increasing concern to the United States and its system of health care. Life expectancy in America has increased and those who are blessed with old age are receiving all the side effects, from oral and health care concerns, to housing and nursing needs. Older adults are people aged sixty

Chris McCandlesss Journey into the Wild - 703 Words

On the road again, I cant wait to get on the road again. The words of Donkey, from Shrek, seem to sum up Chris mccandless very well. He was a wondering soul, whose drive for adventure eventually lead to his death. He spent a majority of his short adult life tramping around the country and even parts of Mexico and canada. IT is well known that the straw that broke Chris’s back was finding out about his fathers actions during the early part of his marriage to Chris’s mother.The real question is not what his breaking point was,but it is why he went on his journey in the first place.What did he hope to find when he stuck out his thumb and hit the road? In the end only him and god will know why he left. There are a few theories as to why he left. Chris mccandless could have left to find spiritual peace, get a grip on his mental state, or to live a free life. Chris McCandless found solace in nature. Eden was the untapped wilds of Alaska to Chris. As krakauer said at the end of into the wild he was a monk with god. A monk is defined as a member of a religious community of men typically living under vows of poverty, chastity, and obedience . This was chris. he gave up all of his possessions to people he barely knew. His only temptation seemed to be the call of the alaskan wild, and he kept to his own strict moral code. He didnt need a church or a priest to be with god. He just need a bus in Alaska with a bear skull to find his happiness, His inner peace, his oneness..Show MoreRelatedInto the Wild: Chris McCandless is a True Hero970 Words   |  4 PagesThe famous story of Chris McCandless’s journey, Into The Wild, provokes the reader to ask a certain question at the end of it all: Is Chris McCandless someone people should look up to? Or is he just another person who bit off a little more than he could chew? With various accounts from people who met this young man in the novel, it’s hard for someone not to show bias on this topic. Many viewed him as brave and heroic for his accomplishments; others viewed him as an unpreparedRead More Into the Wild by Jon Krakauer Essay840 Words   |  4 PagesInto the Wild by Jon Krakauer Chris McCandless was just a victim of his own obsession. The novel Into The Wild written by John Krakauer revealed the life of a young bright man named Chris McCandless who turned up dead in Alaska in summer 1992. In the novel, John Krakauer approached carefully McCandlesss life without putting too much authorial judgment to the readers. Although Chris McCandless remained an elusive figure throughout the novel, I can see Chris McCandless as a dreamy young idealistRead MoreUse of Literary Techniques by Jon Krakauer When Writing Into the Wild1585 Words   |  7 Pages In the novel â€Å"Into the Wild† by Jon Krakauer, Krakauer tells the story of a Chris McCandless through different points of view perceived from people close to him. Despite the fact the Krakauer did not personally know Chris McCandless, Krakauer uses opinions from himself and others to help conclude meaning and impact behindMcCandless’s journey. Krakauer introduces events in the story in an order such tha t it also introduces the significance behind them. These techniques help the reader conclude theRead MoreInto the Wild by Chris McCandless710 Words   |  3 Pageslife is to find happiness and what is really important to one’s self. In Jon Krakauer’s, Into The Wild, Chris McCandless conveys this idealism through his life’s journey as he bravely defies all limitations. Chris McCandless isolates himself from society in his Alaskan Odyssey as a way to defy accepted expectations and to begin discovering the meanings of life without any corrupted influences. Chris McCandless â€Å"had been raised in the comfortable upper-middle-class environs of Annandale, Virginia†Read MoreLiterary Analysis of Into the Wild1669 Words   |  7 PagesLiterary Analysis of Into The Wild Imagine spending thirty days alone in a tent or a cabin in the wilderness with no technology, electricity, running water, and any form of communication. Every day you wake up to the sight of the beautiful, tall trees and the various wildlife living in the area. Most of the time, you can hear the many sounds of nature: the majestic songs of birds, the whistling in the wind, and trees rustling. But sometimes all you can hear is nothing but silence. Most of usRead MoreInto The Wild By Chris Mccandless Essay1747 Words   |  7 PagesInto the Wild is a true story based on Chris McCandless’s life. A young, prestigious graduate of Emory University who is found dead at twenty-four years old in the Alaskan wilderness in September 1992. Chris McCandless was very gifted athlete and scholar, and possessed important qualities such as passion, intensity, and high morals. McCandless discovers his father’s fatal secret and it upsets Chris’s whole life as his parents continuall y hide it from their family. Upon Chris’s graduation from EmoryRead MoreChris McCandlessa Adventure: Foolish or Heroic?1173 Words   |  5 Pagesan intense, dangerous, and wild journey, a person most likely has some deeply thought out reason as to why he or she is embarking on the mission. Chris himself seems to have had some reasons, besides his curiosity, as to why he explored. However, he made a decision to leave without truly thinking about just how dangerous his journey was going to be. Due to his rash actions, Chris eventually died in an abandoned bus out in the wild. Now, some folks today think that Chris was a hero for doing what interestedRead MoreUse of Literary Techniques in Into The Wild, by John Krakauer1073 Words   |  5 Pagesgive details about Chris’s lifestyle and his choices that affect his journey. Another literary element Krakauer uses is theme. The many themes in the story attract a diverse audience. Krakauer’s telling is world famous for being the truest, and most heart-felt account of Christopher McCandless’s life. The use of literary techniques including irony, characterization and theme help convey the authors purpose and enhance Into The Wild. One of the most important literary devices Jon Krakauer use in hisRead MoreChris Krakauer s Non Fiction Book Into The Wild1515 Words   |  7 Pagestrace to venture off into the wild and â€Å"discover† himself. With the bearings of a modern-day bildungsroman, such a story may not seem uncommon; after all, young adult novels and films have both glorified and censured the youthful adventure tale, perpetuating an image of adolescents (particularly young males) as courageous yet foolhardy individuals who adamantly desire self-discovery. Such depictions may not be far from reality, as demonstrated by the story of Chris McCandless in Jon Krakauer’s non-fictionRead MoreInto The Wild By Jon Krakauer1013 Words   |  5 Pages Into the Wild, by Jon Krakauer, narrates the life of adventurer and free spirit Christopher McCandless, who died August 1992 in the Alaskan wilderness; however, his journey still remains relevant in today’s pop culture due to the unresolved contr oversy of whether he is a saintly role model or hubristic fool. Krakauer openly states that he â€Å"won’t claim to be an impartial biographer† (Author’s Note) due to the parallels he struck with McCandless, and provides a more idealistic approach to the biography

Hotel & Hospitality Management for Sustainable -myassignmenthelp

Question: Discuss about theHotel Hospitality Management for Sustainable Tourism. Answer: Sustainability management is important in order to maintain a proper relationship with customers. One of the key aspects of customer relationship management is the ability by which sustainability can be maintained and wastage products can be recycled (Mowforth and Munt 2015). The purpose of the essay is to identify the effectiveness of the initiative taken up by Holiday Inn. The initiative is to recycle toiletries around the world. The essay highlights the positives as well as the negatives of this initiative. The budgeting of the hotels that participate in the initiative is also taken into consideration. Furthermore, the reason behind the promotion of the initiative is also analysed in the essay. Holiday Inn is one of the most popular brands of hotels in America. In 1952, it was initially founded as a motel and since then has grown as one of the largest hotels in the world. Although the hotel was founded in Tennessee, the United States, the headquarters of the hotel is in Denham, United Kingdom. Currently, the hotel operates in over 1145 active areas all across the world (Holidayinn.com 2017). It provides food services, lodging, conventions and meetings. The initiative taken by the company can go on to become a huge success in the world. The initiative taken by Holiday Inn in order to recycle the toiletries is a bold step for the conservation of the environment. This is because most the times it is seen that people use a little amount of the toiletries that are provided in the hotels. The remaining is thrown away without the concern for the environment. The recycling of these materials can be used to aid the people that need these things. According to Lee (2013), most people in the world, are born in poverty. The basic necessities of cleaning hands and body with soap are not available to them. This gives rise to diseases that may be fatal for the people. The recycling of the used soaps and shampoos can help these people to lead a healthy life. In this regard, the positive factors of this initiative can be identified. Edgell (2016) stated that one of the biggest positive influences of such a recycling process is the minimal threat to the environment. The soaps and shampoos that are thrown away can cause degradation of soil. This, in turn, causes ecological imbalance and kill crops that are required for food. Proper recycling of these materials can also help save money. Most business organisations aim at increasing the profit of the company. Hence, recycling of the unused materials can help in increasing the cost by selling them to laboratories that sterilise these items. However, there are negative consequences to the recycling of these materials. Jamal and Camargo (2014) stated that some of the toiletries like shampoos are provided in plastics. This can be harmful to the environment as it causes blockage of water. Soaps once used by an individual can be contagious particularly if the individual suffers from diseases. Hence, it is necessary for the managers and other members of Holiday Inn involve d with this initiative to ensure that such a condition does not exist. Reputed hotels such as Holiday Inn, Hyatt and Crown Plaza have taken up initiatives that can help in the recycling of the product. About 99,000 pounds of soaps and 400,000 bars of shops have been delivered to developing countries for the sterilised of the product. In this regard, it has been observed by Weaver (2014) that most of the business hotels seek this as an opportunity boost the reputation of the hotels. It helps hotels to be more attractive to the clients that favour using hotels as a means of conducting business deals. It has also been observed that the recycling of the items acts as morale booster of the employees. The fact that the manufactured products are not wasted and instead of being used for a good cause motivates employees to work hard. Apart from this, the social responsibility activity of the hotels also increases. Involvement in these initiatives can help hotels to increase the social value. They can attract customers and increase the profit of the company. Thes e increases the budget of the hotels as less cost is required for purchasing extra materials. Contribution from the CSR activities also helps to increase the budget. However, the recycling method of all the hotels is not the same. Some hotels that deal with boutiques donate the toiletries to local shelters and other social causes. Communities such as shelter for battered women or local Salvation Army benefit from these decisions. In this regard, it can be said that such a technique needs to be promoted so that reputed hotels in other countries can also participate. Lambert and Gupta (2016) pointed out that the uniqueness of this recycling tactics is important for promotion. The promotion can be done based on social media websites or televisions so that viewing the method rather than reading about it can help in keeping it in the minds of the public. This can also help increase the reputation of Holiday Inn as the hotel initiated the campaign of recycling toiletries. Hence, the idea of promotion of the method is important for business purpose as well for sustaining the environment and helping the social cause of the people (Miller, Merrilees and Coghlan 2015). Thus, it can be concluded that sustainability is important in order to maintain the success of a hotel. The recycling of the soaps and shampoos can help in the development of many people in the world. It can help in increasing the reputation of the company as well as increase the profit. The fact that social responsibilities are carried out with the advent of this technique is unique and can reduce the extra cost required for maintaining this responsibility. The promotion of the technique needs to be done in order to bring in the support of more people and hotels. The contributions made by Holiday Inn can prove to be an inspiration for other hotels to take a step in the sustainable development of the planet. Reference Edgell Sr, D. L. 2016.Managing sustainable tourism: A legacy for the future. Routledge. Holidayinn.com. (2017).Holiday Inn Hotels Resorts | Book Hotel Rooms Hotel Accommodation. [online] Available at: https://www.holidayinn.com/hotels/gb/en/reservation?qAdlt=1qBrs=6c.hi.ex.rs.ic.cp.in.sb.cw.cv.ul.vn.ki.sp.nd.ctqChld=0qFRA=1qGRM=0qIta=99615773qPSt=0qRRSrt=rtqRef=dfqRms=1qRpn=1qRpp=20qSHp=1qSmP=3qSrt=sBRqWch=0srb_u=1icdv=99615773sitrackingid=903264232dp=trueglat=SEAR [Accessed 15 Nov. 2017]. Jamal, T., and Camargo, B. A. 2014. Sustainable tourism, justice and an ethic of care: Toward the just destination.Journal of Sustainable Tourism,22(1), pp.11-30. Lambert, A.F. and Gupta, S.M., 2016.Disassembly modeling for assembly, maintenance, reuse and recycling. CRC press. Lee, T.H., 2013. Influence analysis of community resident support for sustainable tourism development.Tourism management,34, pp.37-46. Miller, D., Merrilees, B. and Coghlan, A., 2015. Sustainable urban tourism: understanding and developing visitor pro-environmental behaviours.Journal of Sustainable Tourism,23(1), pp.26-46. Mowforth, M. and Munt, I., 2015.Tourism and sustainability: Development, globalisation and new tourism in the third world. Routledge. Weaver, D.B., 2014. Asymmetrical dialectics of sustainable tourism: Toward enlightened mass tourism.Journal of Travel Research,53(2), pp.131-140.

Victorian Literature Essays - Island Countries, Historical Eras

Victorian Literature " The Victorian literature (1832-1901)" Victoria became queen of Great Britain in 1837. Her reign, the longest in English history, lasted until 1901. This period is called the Victorian Age. During the Victorian Age, great economic, social, and political changes occurred in Britain. The British Empire reached its height and covered about a quarter of the world's land. Industry and trade expanded rapidly, and railways and canals crisscrossed the country. Science and technology made great advances. The size of the middle class grew enormously. By the 1850's, more and more people were getting an education. In addition, the government introduced democratic reforms, such as the right to vote for an increasing number of people. Many important events took place during Victoria's reign. Britain fought in the Opium War (1839-1842) in China and acquired the island of Hong Kong. Britain also fought in the Crimean War (1853-1856) against Russia, and in the Anglo-Boer War (1899-1902) in order to protect its interests in southern Africa. In 1858, control of India was transferred from the East India Company, a trading firm, to the British government. Victoria was proclaimed empress of India in 1876. Britain seized control of Egypt and many other areas. British colonies united in Australia and Canada, and these countries became important members of the growing British Empire. The development of a worldwide colonial empire made Britain the richest country in the world. Britain ended restrictions on foreign trade, and its colonies became both sources of raw materials and markets for its manufactured goods. Britain was called the workshop of the world. The British Empire included a quarter of the world's land and a quarter of its people. The population of Britain itself increased 50 per cent during Victoria's reign, and Britain changed from mainly an agricultural to mainly an industrial nation. More people won the right to vote, and local government became increasingly democratic. The British Parliament passed acts that improved labour conditions, required all children to attend school, and reformed the civil service. In Ireland, the Church of Ireland was separated from the government, and the land system was reformed. In spite of the prosperity of the Victorian Age, workers lived in terrible poverty. Benjamin Disraeli, one of the period's outstanding prime ministers, described England as two nations, one rich and one poor. During the second half of the 1800's, new scientific theories seemed to challenge many religious beliefs. The most controversial theory appeared in The Origin of Species (1859) by the biologist Charles Darwin. In the book, Darwin stated that every species of life develops from an earlier one. Darwin's theories shocked most people of his day, who believed that each species had been created by a separate divine act. His book, which is usually called simply The Origin of Species, presented facts that refuted this belief. It caused a revolution in biological science and greatly affected religious thought. Darwin thus seemed to contradict the Biblical account of the creation of life. The theories of Darwin and other scientists led many people to feel that traditional values could no longer guide their lives. Victorian writers dealt with the contrast between the prosperity of the middle and upper classes and the wretched condition of the poor. In the late 1800's, they also analysed the loss of faith in traditional values. Several writers wrote nonfiction that dealt with what they believed to be the ills of the time. For example, Thomas Carlyle attacked the greed and hypocrisy he saw in society in Sartor Resartus (1833-1834). John Stuart Mill discussed the relationship between society and the individual in his long essay On Liberty (1859). Later Victorian literature. During the late 1800's, a pessimistic tone appeared in much Victorian poetry and prose. Tennyson considered the intellectual and religious problems of the time in his long poem In Memoriam (1850). Matthew Arnold described his doubts about modern life in such short poems as "The Scholar-Gypsy" (1853) and "Dover Beach" (1867). Arnold's most important literary achievements are his critical essays on culture, literature, religion, and society. Many of his essays were collected in Culture and Anarchy (1869). Queen Victoria reigned over an immense British Empire, and much English literature expresses the experience of Imperialism, from one

The 15th Century Chinese Explorer Cheng Ho

The 15th Century Chinese Explorer Cheng Ho Decades before Christopher Columbus sailed the ocean blue in search of a water route to Asia, the Chinese were exploring the Indian Ocean and Western Pacific with seven voyages of the Treasure Fleet that solidified Chinese control over much of Asia in the 15th century. The Treasure Fleets were commanded by a powerful eunuch admiral named Cheng Ho. Cheng Ho was born around 1371 in Chinas southwestern Yunan Province (just north of Laos) with the name Ma Ho. Ma Hos father was a Muslim hajji (who had made a pilgrimage to Mecca) and the family name of Ma was used by Muslims in representations of the word Mohammed. When Ma Ho was ten years old (around 1381), he was captured along with other children when the Chinese army invaded Yunan to take control over the region. At the age of 13 he was castrated, as were other young prisoners, and he was placed as a servant in the household of the Chinese Emperors fourth son (out of twenty-six total sons), Prince Zhu Di. Ma Ho proved himself to be an exceptional servant to Prince Zhu Di. He became skilled in the arts of war and diplomacy and served as an officer of the prince. Zhu Di renamed Ma Ho as Cheng Ho because the eunuchs horse was killed in battle outside of a place called Zhenglunba. (Cheng Ho is also Zheng He in the newer Pinyin transliteration of Chinese but hes still most commonly called Cheng Ho). Cheng Ho was also known as San Bao which means three jewels. Cheng Ho, who was said to have been seven feet tall, was given greater power when Zhu Di became emperor in 1402. One year later, Zhu Di appointed Cheng Ho admiral and ordered him to oversee the construction of a Treasure Fleet to explore the seas surrounding China. Admiral Cheng Ho was the first eunuch appointed to such a high military position in China. First Voyage (1405-1407) The first Treasure Fleet consisted of 62 ships; four were huge wood boats, some of the largest ever built in history. They were approximately 400 feet (122 meters) long and 160 feet (50 meters) wide. The four were the flagships of the fleet of 62 ships assembled at Nanjing along the Yangtze (Chang) River. Included in the fleet were 339-foot (103-meter) long horse ships that carried nothing but horses, water ships that carried fresh water for the crew, troop transports, supply ships, and warships for offensive and defensive needs. The ships were filled with thousands of tons of Chinese goods to trade with others during the voyage. In the fall of 1405, the fleet was ready to embark with 27,800 men. The fleet utilized the compass, invented in China in the 11th century, for navigation. Graduated sticks of incense were burned to measure time. One day was equal to 10 watches of 2.4 hours each. Chinese navigators determine latitude through monitoring the North Star (Polaris) in the Northern Hemisphere or the Southern Cross in the Southern Hemisphere. The ships of the Treasure Fleet communicated with one another through the use of flags, lanterns, bells, carrier pigeons, gongs, and banners. The destination of the first voyage of the Treasure Fleet was Calicut, known as a major trading center on the southwestern coast of India. India was initially discovered by Chinese overland explorer Hsuan-Tsang in the seventh century. The fleet stopped in Vietnam, Java, and Malacca, and then headed west across the Indian Ocean to Sri Lanka and Calicut and Cochin (cities on the southwest coast of India). They remained in India to barter and trade from late 1406 to the spring of 1407 when they utilized the monsoon shift to sail toward home. On the return voyage, the Treasure Fleet was forced to battle pirates near Sumatra for several months. Eventually, Cheng Hos men managed to capture the pirate leader and take him to the Chinese capital Nanjing, arriving in 1407. Second Voyage (1407-1409) A second voyage of the Treasure Fleet departed on a return trip to India in 1407 but Cheng Ho did not command this voyage. He remained in China to oversee the repair of a temple at the birthplace of a favorite goddess. The Chinese envoys on board helped to ensure the power of a king of Calicut. The fleet returned in 1409. Third Voyage (1409-1411) The fleets third voyage (Cheng Hos second) from 1409 to 1411 consisted of 48 ships and 30,000 men. It followed closely the route of the first voyage but the Treasure Fleet established entrepots (warehouses) and stockades along their route to facilitate trade and storage of goods. On the second voyage, the King of Ceylon (Sri Lanka) was aggressive; Cheng Ho defeated the kings forces and captured the king to take him to Nanjing. Fourth Voyage (1413-1415) In late 1412, Cheng Ho was ordered by Zhu Di to make  a fourth  expedition. It wasnt until late 1413 or early 1414 that Cheng Ho embarked on his expedition with 63 ships and 28,560 men. The goal of this trip was to reach the Persian Gulf at Hormuz, known to be a city of amazing wealth and goods, including pearls and precious stones much coveted by the Chinese emperor. In the summer of 1415, the Treasure Fleet returned with a bounty of trade goods from the Persian Gulf. Detachments of this expedition sailed south along the eastern coast of Africa almost as far south as Mozambique. During each of Cheng Hos voyages, he brought back diplomats from other countries or encouraged ambassadors to go to the capital Nanjing on their own. Fifth Voyage (1417-1419) The fifth voyage was ordered in 1416 to return the ambassadors who had arrived from other countries. The Treasure Fleet departed in 1417 and visited the Persian Gulf and the east coast of Africa, returning envoys along the way. They returned in 1419. Sixth Voyage (1421-22) A sixth voyage was launched in the spring of 1421 and visited Southeast Asia, India, the Persian Gulf, and Africa. By this time, Africa was considered Chinas El Dorado, a source of riches. Cheng Ho returned in late 1421 but the remainder of the fleet didnt arrive in China until 1422. Emperor Zhu Di died in 1424 and his son Zhu Gaozhi became emperor. He canceled the voyages of the Treasure Fleets and ordered shipbuilders and sailors to stop their work and return home. Cheng Ho was appointed military commander of Nanjing. Seventh Voyage (1431-1433) The leadership of Zhu Gaozhi did not last long. He died in 1426 at the age of 26. His son and Zhu Dis grandson Zhu Zhanji took Zhu Gaozhis place. Zhu Zhanji was much more like his grandfather than his father was and in 1430 he resumed the Treasure Fleet voyages by ordering Cheng Ho to resume his duties as admiral and make  a seventh  voyage in an attempt to restore peaceful relations with the kingdoms of Malacca and Siam. It took a year to gear up for the voyage which departed as a large expedition with 100 ships and 27,500 men. On the return trip in  1433,  Cheng Ho is believed to have died; others state that he died in 1435 after the return to China. Nonetheless, the era of exploration for China was soon over as the following  emperors  prohibited trade and even the construction of ocean-going vessels. Its likely that a detachment of one of Cheng Hos fleets sailed to northern Australia during one of the seven voyages based  upon  the Chinese artifacts found as well as the oral history of the Aborigine. After the seven voyages of Cheng Ho and the Treasure Fleets, Europeans began to make headway toward China. In 1488 Bartolomeu Dias rounded Africas Cape of Good Hope, in 1498 Vasco da Gama reached Chinas favorite trading city of Calicut, and in 1521 Ferdinand Magellan finally reached Asia by sailing west. Chinas superiority in the Indian Ocean was unrivaled until the 16th century when the Portuguese arrived and established their colonies along the rim of the Indian Ocean.

Definition of Barnburners and Hunkers

Definition of Barnburners and Hunkers The Barnburners and Hunkers were two factions that battled for dominance of the Democratic Party in New York State in the 1840s. The two groups might have been obscure footnotes to history  remembered mostly for their colorful nicknames, but dissension between the two groups played a major role in the presidential election of 1848. The issue underlying all the fracturing of the party was rooted, as were many political disputes of the day, in the growing national debate over slavery. In the early 1800s the issue of slavery was mainly kept submerged in the national political debate. For one eight-year stretch, southern legislators had even managed to suppress any talk of slavery in the U.S. House of Representatives by invoking the infamous gag rule. But as territory acquired as a result of the Mexican War came into the Union, heated debates over which states and territories might allow slavery became a major issue. The disputes playing out in the halls of Congress also traveled into states where slavery had been outlawed for decades, including New York. Background of the Barnburners The Barnburners were New York State Democrats who were opposed to slavery. They were considered the more progressive and radical wing of the party in the 1840s. The group had splintered off from the Democratic Party following the election of 1844, when its preferred candidate, Martin Van Buren, lost the nomination. The Democrats candidate in 1844 who offended the Barnburner faction was James K. Polk,  a dark horse candidate from Tennessee who owned slaves and advocated for territorial expansion. The Barnburners were anti-slavery and viewed territorial expansion as an opportunity for pro-slavery politicians to add more slave states to the Union. The nickname Barnburners was derived from an old story. According to a dictionary of slang terms published in 1859, the nickname came from a story about an old farmer who had a barn infested with rats. He was determined to burn down the entire barn to get rid of the rats. The implication was that the political Barnburners were obsessed with one issue (in this case slavery) to such an extent that theyd burn down a political party to get their way. The name apparently originated as an insult, but members of the faction seemed to take pride in it. Background of the Hunkers The Hunkers were the more traditional wing of the Democratic Party, which, in New York State, dated back to the political machine set up by Martin Van Buren in the 1820s. The nickname Hunkers, according to Bartletts Dictionary of Americanisms, indicated those who cling to the homestead, or old principles. According to some accounts, the word hunker was a combination of hunger and hanker, and indicated that the Hunkers were always set on attaining political office no matter the cost. That also aligns to some extent with the common belief that the Hunkers were the traditional Democrats who had supported the Spoils System of Andrew Jackson. Barnburners and Hunkers in the Election of 1848 The division over slavery in America had been largely settled by the Missouri Compromise in 1820. But when the United States acquired new territory following the Mexican War, the issue of whether new territories and states would allow slavery brought the controversy back to the forefront. At the time, abolitionists were still on the fringe of society. It wouldnt be until the early 1850s, when opposition to the Fugitive Slave Act and the publication of Uncle Toms Cabin made the abolitionist movement more acceptable. Yet some political figures were already firmly opposed to the spread of slavery, and were actively seeking to keep a balance between free and slave states. In New York States powerful Democratic Party, there was a division between those who wanted to stop the spread of slavery and those who were less concerned, regarding it as a distant issue. The anti-slavery faction, the Barnburners, broke from the party regulars, the Hunkers, before the election of 1848. And the Barnburners proposed their candidate, Martin Van Buren, a former president, run on the Free Soil Party ticket. In the election, the Democrats nominated Lewis Cass, a politically powerful figure from Michigan. He ran against the Whig candidate, Zachary Taylor, a hero of the recently concluded Mexican War. Van Buren, supported by the Barnburners, did not have much chance of regaining the presidency. But he took away enough votes from the Hunker candidate, Cass, to swing the election to the Whig, Taylor.

Neuroimaging of the Acute Stroke Patient Case Study

Neuroimaging of the Acute Stroke Patient - Case Study Example This research tells that Alice is a 72-year-old woman who lives with her husband in an apartment. At 11:30 pm on a Thursday night, her husband called the ambulance because his wife was exhibiting some unusual symptoms. The first symptom was that his wife was sitting in front of the gas oven, continuously turning it on and off and saying that she needed to be there in order to keep warm. It was a humid night, so Alice’s husband was surprised that she appeared to feel cold. The second symptom was that Alice did not appear to recognize her husband, and kept mumbling to the oven rather than engaging in conversation with her husband. When the ambulance arrived, it was observed that Alice was pale and still dressed in her nightgown. Although she tried to get to her feet, she was unable to pull herself up. As such, being pale was a third symptom, while lacking motor control was a fourth. Alice’s medical history was mostly straightforward and there was little indication of any major aspects that would have an influence on the symptoms that she was showing. Alice is retired but remains active in the community by being involved in volunteer groups and acting as a teacher for children within the area. She has not had any significant health complications, aside from breaking her leg several years ago in a car accident. She has no history of falls and her husband considers her to be in good health. She is not currently on any medication.

Report on a project that has occurred or is occurring in the public or Research Paper

Report on a project that has occurred or is occurring in the public or community or corporate sector - Research Paper Example Producing and processing gas in sea where it is extracted is a major contributing factor towards innovation and reducing cost. It will also make new energy sources accessible. The major characteristics of a project are that it is temporary in nature (Pinto, 2010). This means that it has a starting date and an ending date. Besides this the outcome of the project must be unique in nature. It must be either in the form of a product, service or result. This project initiated by shell has several societal benefits and it has the potential to bring revolution in the ways natural gas is produced. BACKGROUND OF THE PROJECT This section of the report will discuss about the project and discuss measures which initiate the project. The expected deliverables and the outcomes of the project will be discussed along with the organizational details. Overcoming certain barriers like cost, time, quality, scope and risk are the main objectives of the project (Atkinson, 1999). This is because all these f actors contribute directly to its success. The main objective of the project is to save cost and utilize the time that is allotted to the project in the most efficient manner (Harrison, and Lock, 2004). Timely completion of the project and proper management of the resources will improve the quality delivered. New projects or expansion strategies of the business involve risk associated to it. The efficiencies of implementation of the process can reduce the risk (Hamilton, 2004). The project of Shell prelude (FLNG) is owned by Shell. It is located on the Western shore of Australia. The project was started in 2011 and is expected to be completed in 2015 (Shell, 2013a). Shell is planning to develop large gas resources and explore more reserves across Australia. The company also has interest in acquiring new coal reserves and expanding its exploration boundaries. The development phase of Prelude FLNG project was constructed from the contribution of six hundred engineers from across the w orld. A model of the project was designed which was tested in artificial sea conditions. This was done to test the model against the pressure of winds and waves (Shell, 2013c). The FLNG project after construction is estimated as the largest floating offshore facility (Offshore Technology, 2012). It will be 488 meters long and it will weigh 600,000 tons if loaded to full capacity. The total weight of steel used for building the FLNG project would be 260,000 tons (Shell, 2013a). This project is innovative because it will accommodate all the functions which were performed on land earlier. The FLNG will allow ease of production, liquefaction of natural gas, storage of gas in liquid form to reduce the storage cost and allow transfer at sea. Initiation of developing projects like these will help open offshore natural gas fields (Shell, 2013b). These projects are costlier to operate and difficult to develop on land. Development of FLNG will resolve these issues. Shell has initiated this pr oject with the collaboration of contractor Technip Samsung Consortium (TSC). TSC has an agreement with Shell of providing multiple facilities like engineering, manage the procurement of goods required for production, provide construction facilities and ensure proper installation of the FLNG facility. The site selected for the project is of the prelude gas field located on Northwest coast of Australia. After completion of this project about 350 direct

Education and Fast Growing Society Essay Example for Free

Education and Fast Growing Society Essay The co-educational system has always been an issue of great controversy. Its supporters claim that separating boys from girls is completely unrealistic since schools are supposed to depict society and prepare children to become its active members. On the other hand, those not in favor of it claim argue that single-sex schools are more effective since they are adapted to each sex’s needs and features. There is little doubt that single-sex schools may be more targeted to each sex’s traits. For example, boys’ schools are stricter in order to achieve discipline while girls’ schools focus on teaching them major principals that will help them lead a successful life not only as professionals but also as family leaders later in life. In addition, boys and girls tend to distract each other during the lesson and therefore make it difficult to concentrate. I am of the opinion that co-education has more to offer to the modern society. First of all, single-sex schools are utterly out-of-date and belong to the past when boys and girls socializing was considered immoral. Nowadays, that both sexes are equal, the mentality of creating and maintaining separate educational facilities is unacceptable. Moreover, having girls and boys in the same environment promotes their competitiveness in a creative way which leads to a high quality learning process. In a final analysis, co-education has proved to be more suitable in answering the increasing demands of our fast growing society. Considering how hard women have fought over the years to gain their rights, wouldn’t it be unfair to have separate schools?

Postion Paper: Who Was More Carzed Stalin Or Hitler -- essays research

Who was more Crazed: Stalin or Hitler? The obviously more crazed man was Joseph Stalin. Stalin was more crazed because over his time and rule, he killed millions upon millions more people that Hitler. Joseph Stalin is also more crazed because he did not kill other people he was racist against, but simply because he wanted to kill. The book Hitler and Stalin: Parallel Lives, states " Adolf Hitler's actions can not even be compared to the monstrous actions of Joseph Stalin". The author of this book points out another interesting fact. Alan Bullock states "If Hitler would have ruled in power as long as Stalin, there may have been somewhat of a kill ratio comparison between the two". Hitler's first and foremost task as dictator of Germany was cleanse Germany of all other inferior races. This was a very bad move on Hitler's part, and that he should have never gone through with it. The author rightfully states that Hitler had many physiological problems, and hated the Jews for one reason, and you will find that in the following quote by an anonymous author "When I now broached the question of what the source of his so strongly felt hatred for the Jews was, and why he wanted to destroy this so undeniably intelligent race - a race to which the Germans and all other Aryan's, if not the entire world, owed an incalculable debt in virtually all field of art and knowledge, research and economics†. Unlike Stalin, Hitler actually helped the economy. Hitler did good with the Volkswagen. Hitler was a power hungry man. Hitler was a more peaceful man compared to Stalin. He didn’t kill his own, family, and until the end, kept the economy strong. What Hitler wanted to accomplish was virtually impossible. His goal of making an entire race extinct was obsolete, but he did not seem to think that. Hitler tried to carry out his goal, and in a way succeeded in the almost impossible. In a quote from an article it states that â€Å"Hitler overcame the near impossible, through propaganda†. This quote also brings up another point, and that was that Hitler was an expert at propaganda. Hitler and Stalin both used propaganda to its fullest, through billboards, and on radio broadcasts. The obvious better of the two was Hitler. &... ...worthiness adds up to make him the more terrible. The main reason Stalin was chosen was because of the outrageous amount of killings. Hitler's killings were minor compared to the twenty to sixty two million people Stalin killed in his lifetime. Stalin cannot be compared to any other political figure. Joseph Stalin was a one of a kind, and it was the one of a kind you did not want. No other political figure in history has killed this many people in his political reign, or for that matter, used fear to win his elections. As ruler of the Red Army, he did not feed his soldiers, and sis not take care of them. People in Stalin's country had to fend for themselves. If asked the question, who was worse: Stalin or Hitler to any average person of average knowledge, one would assume Hitler was worse. This situation was common because Joseph Stalin burned most of the history on his life, and his plans. In the beginning, to me, Hitler was worse too, but after reading what I have read about this monstrous man, I know for a fact Stalin was worse, and he will always be in my eyes. I hope my paper has well informed the reader of who was obviously the more crazed man.

The Importance of Learning Organization

L & D Assignment 2: The Importance of Learning Organization A learning organization works with ideas i. e. it comes up with new ideas on all levels, disseminates these new ideas across the organization and finally inculcates these new ideas into operations by embedding them in its policies processes and reviews. It has structured mechanisms and processes put in place to generate knowledge and it takes this new knowledge as a basis of responding to the change in its business environment. A learning organization as per its formal definition is skilled at two things which are as follows: a. Creating, acquiring, interpreting, transferring and retaining knowledge which is relevant to its business processes for enable it to achieve its business objective in an efficient manner. b. ) Acting or modifying its behaviour as an organization to respond to that new knowledge and insights. To be a successful organization one must monitor its processes and make sure that they are efficient. A learni ng organization observes its business processes and learns where it is efficient and where it is not.It encourages organizations to shift to a more interconnected way of thinking. A learning organization has five main features; systems thinking, personal mastery, mental models, shared vision and team learning. In the article â€Å"Is yours a learning organization† the authors David Garvin and Amy Edmondson described the three building blocks of learning which fosters the creation of a learning organization which are as follows: a. ) A supportive learning environment b. ) A concrete learning processes and practices c. Leadership that reinforces learning Importance of learning organization in current business context: Ray Stata, the confounder and chairman of the board of Analog Devices once quoted â€Å"The rate at which organizations learn may become the only sustainable source of competitive advantage. † In highly competitive current business scenario products and ser vices can easily be copied or emulated by the competitors. Even processes can be copied for example Six sigma is easily available and accessible to anyone for implementation.Thus the only source of sustainable competitive advantage for any organization is rapid pace of learning and the execution of this new knowledge in its internal processes. Furthermore, the current business environment is evolving at a very rapid pace due to globalization, deregulation and evolution of new business paradigms. As an organization the only way to survive and compete in this business environment is to have a rate of learning which is greater than this rate of change of the business environment. Barriers in being a learning organization: The idea of a learning organization is been around for quite some time.The discussion about the learning organization has been around for almost 4 decades but there were certain shortcomings and limitations of in these ideas of learning organizations. As a result of w hich these ideas have failed to bring about little concrete change as they should have. Firstly, the fundamental fallacies with these initial ideas were that they were abstract concepts without concrete prescriptions for actions for the organizations. For an organization to be able to change, it needs to know the steps necessary to solve the problems it faces.Secondly, these initial concepts of learning organization were aimed at the top managements of the organization without including the middle level managers. These managers heading divisions, departments and projects where the real critical work of the organization happens. Their inclusion was very necessary because these are the people who are primarily responsible for generation of business intelligence at the operational level. Thirdly, there was real lack or standards or tools through which the managers can assess how well they were doing on being a learning organization. An Ideal learning organization:The concept of perfect ion is in itself elusive as no individual or organization cannot ever claim to be perfect no matter how good they are. However, the one organization which comes very close to becoming a ideal learning organization is General Electric (GE). Infact, In his last letter to the shareholders Jack Welch wrote that I finally understand why we as an organization are so successful. The reason is that we are an learning organization. They have all three building blocks (processes, environment and leadership) which is prerequisite to become a successful learning organization. Role of management in building Learning Organization:Managers can help their teams have a supportive learning environment. In particular, the concept of psychological safety where the perceive that the workplace environment one that is comfortable for asking questions, making mistakes and floating of new ideas related their job role responsibilities. Basically, the managers facilitate the creation of a workplace environmen t which is conducive to taking personal risks by the employees that it is absolutely essential for learning. The managers should make conscious efforts to help people be comfortable with the risks which are present in the workplace today.So that the employees can engage in the learning processes without fear. Apart from a supportive learning environment the managers can also put in place concrete processes and procedures for experimentation, sharing knowledge and best practices across the organization and ways of reflecting on what we have learned from past expierence. Each of these are systematic processes where companies generate ideas, respond to new knowledge and reflect on what they have already learnt. In some organisations a lack of a learning culture can be a barrier to learning.An environment must be created where individuals can share learning without it being devalued and ignored, so more people can benefit from their knowledge and the individuals becomes empowered. A lea rning organization needs to fully accept the removal of traditional hierarchical structures. As a manager the most ideal way to start implementation of the concept of Learning organization in its organization is to start within his/her own department by modelling the behaviours of learning himself like showing curiosity, asking a questions and laying emphasis on disruptive innovation.This kind of leadership at department levels creates the environment where more structured kind of processes to build a learning organization can take form. References: 1. ) Garvin, David A. â€Å"Building a learning organization. † Harvard Business Review (1993). 2. ) Garvin, David A. , Amy C. Edmondson, and Francesca Gino. â€Å"Is yours a learning organization. † Harvard Business Review (2008). 3. ) Darling, Marilyn, Charles Parry, and Joseph Moore. â€Å"Learning in the thick of it. † Harvard Business Review (2005).

How Effective Are Celebrity Endorsements

How effective are Celebrity Endorsements Ever since the start of commercial radio in the 20’s and the since the first silver screen entered the market, broadcasting messages by celebrities has been a tool employed to endorse products. †Just about every star was associated with one sponsor’s product he or she plugged. †(1). Over the years celebrity endorsement became an essential part of marketing (more than 25% of television ads feature celebrities)(5), for the endorser it became an easy way of generating an income while for the endorsing company it became a guaranteed way to reach a wide segment of potential clients.With the cost of celebrity endorsement deals reaching astronomical highs, one has to address the effectiveness of such expenditures on a company’s marketing plan and whether the economic result justifies the high cost associated with it. A better understanding to the aspects of celebrity endorsement is imperative in analyzing its worthine ss; it starts with the nature of the endorser and with a main question of â€Å"who is a celebrity endorser? † A celebrity endorser is defined as â€Å"an individual who enjoys public recognition and who uses this recognition on behalf of a consumer good by appearing with it in an advertisement† (2).It is not the just the TV or movie stars, it encompasses people from the world of sports, politics and business among other fields. The role also varies from endorsing a product in an explicit mode as in â€Å"I endorse†, implicit mode as in â€Å"I use†, imperative mode as in â€Å"we should use† ,co-present mode in which a celebrity appears with the product and the cases where the endorser is an expert in the range of the product manufacturing or usage. No matter what role the celebrity takes â€Å"to persuade the target audience and push them towards purchase†(3) is the key factor in the success of the campaign.Various psychological researches produced two main models that endorsers fall into the credibility model (4) and the source attractiveness model (4). The Credibility model ties the success of the endorser by how trustworthy and how much knowledge and expertise he portrays to the viewer while the source attractiveness model relates the success of an endorser by his or her physical appearance behavior and how much can the viewer relate to him or her. Few variations to the two main models exist however one role stays consistent with any model we explore and that is the persuasive role that the celebrity has to play.In addition to the different models a celebrity endorser might fit into a cultural categorization applies when identifying endorsers as well. Observing various different endorsements ads it becomes evident that certain celebrities represents certain classes in society and are meant to target that class. Celebrities targeting upper class audience are different than the ones targeting middle class and lower class, while celebrities targeting one gender or one age group are different than the other. The same differentiation applies to lifestyles, demographics and behaviors if the targeted market.It becomes evident that choosing a successful endorser requires careful attention to be paid to the target audience and to the endorser to ensure compatibility. This compatibility becomes the base of a successful endorsement campaign. Consumers have become aware and accustomed to a marketers approach, they understand the intentions of a marketer and subconsciously raise a wall to block his attempt at reaching them, and it’s a natural defense mechanism that a person uses when feeling pressured to purchase or associates the attempts of a marketer to pervious experiences.And while the average consumer is learning to block marketers, fascination with movie stars and celebrities has always increased and reached all time highs with the introduction of reality TV. Now potential consumers are int erested and have access to every minor detail in a celebrity’s life for the most part, this fascination opens the door to a different relationship that is built between a consumer and a celebrity. A celebrity is no longer just an idol but they become an everyday advisor in the sense of fashion, lifestyle and even relationships.This bond that is created between the viewer and a celebrity helps understand the effectiveness that endorsements have where marketers have failed. The celebrity builds character in the eyes of the public and that character carries on into the product he is endorsing, and even though a part of the persuasion has to exist in the product itself, but a celebrity uses his status and the character he has built to gain credibility and likeability among the target audience.This character the celebrity transfers to the product is known as the â€Å"meaning â€Å"(2). The transfer of the meaning to the product goes through three stages. The first stage is in f inding the celebrity with the desired meaning that they want to carry to the product this requires casting from the wide world of celebrity endorsers. The second stage is choosing which celebrity embodies the meaning the marketing campaign requires for the product, this stage is subject to expense restraints and availability.After deciding on an endorser stage three is the most complicated stage as in this step the endorser has to be able to transfer that meaning into the product, they have to make this meaning â€Å"available to the consumer in a material form†(2), this stage allows the consumer to accept the meaning they are given and accept the product and you use is a tool to build their own character. These three steps not only transfer the character of the endorser to the consumer but form a bond with them and the satisfaction from the product will add value to future endorsements.All these added values become part of the character of each endorser and that becomes the determinant in his or her success. The consumer is influenced by the character the endorser transfers into the product in two distinct methods, identification and internalization. Identification is defined as the attempt of a consumer â€Å"to believe the meaning or image portrayed by a celebrity endorser† (6), while internalization is defined as the acceptance of a consumer of an idea that conforms to â€Å"his or her values or belief systems† (6) when introduced by an expert.Differentiating between those two methods would determine further the method of pairing the right product with the right endorser. An expert endorsing a product that requires higher consumer involvement or that is considered highly valued or technological seem to have better success then a celebrity endorsing the same product. This result is due to the fact that products requiring higher involvement by the consumer to use or products with higher value require a higher level of understanding for t he product explaining why internalization is more effective.In return a celebrity endorsing a product requiring less consumer involvement or a product that is presented by the image it portray would have a higher success than an expert endorsing the same product. This is explained by understanding the nature of appeal of these products, with a high emphasis put on image and emotional association which is highlighted by the likeness to the celebrity endorsing. All consumers purchasing a product understand that with their purchase a certain level of risk is involved and only when the return they expect themselves earning is higher than the perceived risk will they commit to a purchase.Various studies were performed (6) to understand the nature of nature of perceived risk by the consumer and the effect of the endorser on it. The results are important to analyze, as understanding how to lower the perceived risk will serve towards more successful product sales. Studies(6) indicated that an expert endorser of a higher technological product (a computer served as the product for the study) succeeded in reducing the perceived risk by the consumer, while celebrity endorser reduced the perceived risk by consumers towards a low technological, peripherally processed product (clothing served as the product for the study.Even though there are other risks that remain beyond the effect of the endorser such as financial risk however choosing the right endorser has a direct effect on the result of the marketing campaign and impacts part of perceived risk by the consumer towards the product. These studies draw a wider picture of how not only should we evaluate the endorser by the consumer’s attitude towards them but also by their effect on reducing the risk related to a product that a consumer considers in its evaluation.Now that the selection process of an endorser and the guidelines followed in order to insure their effectiveness is explained we turn our attention to how we evaluate their effectiveness on two main goals of a marketing campaign, brand recognition and sales. Brand recognition and branding has evolved from traditionally being viewed as a marketing function to being viewed as â€Å"heart of the business activity† (7).It became an essential asset that has to be managed and its performance evaluated in terms of marketing efficiency and asset valuation. To create value in branding a company has to create a unique and strong brand association among consumers. The consumer’s role in creating a strong brand is essential since the higher the awareness between consumers to the product the more valued a brand becomes thus resulting in equity brand measured by consumer perception rather than quantitative figures.The stronger the relationship a consumer has with a brand the stronger a brand is and this concept of brand-consumer relationship is explained by examining how a consumer achieves self consistency by purchasing products the y perceive as a reflection of themselves this is defined as the â€Å"image congruence hypothesis† (7) in which consumers compare their perceptions about product to their own values and choose the one closest. 1. Ted Sherman, â€Å"History Of Celebrity Endorsement† (July 2010) 2. Grant McCracken, â€Å"Who is the Celebrity Endorser?Cultural Foundations of the Endorsement Process† Journal of consumer research , (December 1989) 3. Colleen Bee, Scott A Jones â€Å"Who is trying to Persuade me? Exploring consumer Interpretations of Endorsement based Advertising â€Å" (December 2007) 4. Hovland, Carl I and Walter Weiss (1951-1952), â€Å"The influence of Source Credibility on communication effectiveness† 5. 6. Dipayan Biswas and Abhijit Biswas, â€Å"The Differential Effects of Celebrity and Expert Endorsements on consumer Risk Preception†(June 2006) 7.

Free Essays on The Life You Save Maybe Your Own

In the short story, â€Å"the Life You Save May Be Your Own†, by Flannery O’Connor the author takes the reader down into the depths of a desolate area, symbolically described as a crater that is filled with the innocence of an old woman and her daughter, Mrs. Lucynell Crater Sr. and Miss. Lucynell Crater Jr. Within the depths of this setting O’Connor introduces the character of Mr. Shiflet, who is described by the old woman to be nothing more than, â€Å"†¦a tramp and no one to be afraid of.† (O’Connor 216). Through the use of symbolism and foreshadowing O’Connor not only unveils the true identity of this misfit, but also creates the classical theme of innocence overturned by the manipulation of a con artist. A misfit that preys on the trust and kindness of a fallen family isolated from the world in which they live. This is a realist view of modern society in which people in positions of power and authority constantly over turn the w eak, helpless, and innocent. In modern society the weak, helpless, and innocent are constantly preyed upon, and within the story of, â€Å"The Life You Save May Be Your Own† the essence of true innocence is portrayed through the character of the daughter, Miss. Lucynell Crater Jr. O’Connor establishes this innocence by not giving the daughter a true identity, but instead gives her the same name as the old woman. Another way the author portrays the daughter’s innocence is with the lack of control the character seemingly has over her own fate. â€Å"â€Å"If there was ever a man wanted to take her away, I would say, ‘No man on earth is going to take that sweet girl of mine away from me!’ but if he was to say, ‘Lady, I don’t want to take her away, I want her right here,’ I would say, ‘Mister, I don’t blame you none. I wouldn’t pass up a chance to live in a permanent place and get the sweetest girl in the world myself. You ain’t no fool,’ I would say.†Ã¢â‚¬  (O’Connor 220). Th... Free Essays on The Life You Save Maybe Your Own Free Essays on The Life You Save Maybe Your Own In the short story, â€Å"the Life You Save May Be Your Own†, by Flannery O’Connor the author takes the reader down into the depths of a desolate area, symbolically described as a crater that is filled with the innocence of an old woman and her daughter, Mrs. Lucynell Crater Sr. and Miss. Lucynell Crater Jr. Within the depths of this setting O’Connor introduces the character of Mr. Shiflet, who is described by the old woman to be nothing more than, â€Å"†¦a tramp and no one to be afraid of.† (O’Connor 216). Through the use of symbolism and foreshadowing O’Connor not only unveils the true identity of this misfit, but also creates the classical theme of innocence overturned by the manipulation of a con artist. A misfit that preys on the trust and kindness of a fallen family isolated from the world in which they live. This is a realist view of modern society in which people in positions of power and authority constantly over turn the w eak, helpless, and innocent. In modern society the weak, helpless, and innocent are constantly preyed upon, and within the story of, â€Å"The Life You Save May Be Your Own† the essence of true innocence is portrayed through the character of the daughter, Miss. Lucynell Crater Jr. O’Connor establishes this innocence by not giving the daughter a true identity, but instead gives her the same name as the old woman. Another way the author portrays the daughter’s innocence is with the lack of control the character seemingly has over her own fate. â€Å"â€Å"If there was ever a man wanted to take her away, I would say, ‘No man on earth is going to take that sweet girl of mine away from me!’ but if he was to say, ‘Lady, I don’t want to take her away, I want her right here,’ I would say, ‘Mister, I don’t blame you none. I wouldn’t pass up a chance to live in a permanent place and get the sweetest girl in the world myself. You ain’t no fool,’ I would say.†Ã¢â‚¬  (O’Connor 220). Th...

9 Surprising Ways Writers Can Supplement Their Writing Income

9 Surprising Ways Writers Can Supplement Their Writing Income 9 Surprising Ways Writers Can Supplement Their Writing Income Val Breit is the founder of The Common Cents Club, where she coaches others to take charge of their finances, their future, and their freedom so they can spend more time doing what they love (without going broke). She especially loves strategizing ways to turn a love for writing into multiple streams of income as a stay-at-home mom.You’re an author. You love to write. And you’d love to earn a full-time income from writing, but so far, those book sales are not paying the bills. You may even wonder if you should throw in the towel on this author dream.Honestly, most authors are in that boat - myself included.But I was determined to stay with my kids rather than return to my stressful day job, so I ventured outside of the author box to discover new ways to supplement my income. Now I’m excited to share with you ten of the best ways you can earn money from your book and your self-publishing skills to keep the dream alive.1. Start SpeakingAs a writer, there’s a fairly good chance you’re an introvert like me. I had no intention of public speaking when I published my first book. Then I read  You Must Write a Book  by Honoree Corder and vowed if I was ever invited to speak and share my experience and knowledge, I would accept.As a first-time, no-name author, I didn’t think it would happen†¦ until it did. Without any mention of speaking on my website, social media, or in my book, I received paid invitations to speak just a few months after publishing. Albeit nerve-racking, I connected with new readers, expanded my author platform, and even paid a few bills! Taking advantage of speaking opportunities is yet another way to earn money related to your book.2. Become a GhostwriterIt’s always a good idea to offer a bonus item for your readers in exchange for their email address. Anyone who’s already read your book is interested in what you have to say - now imagine having an entire list of those people right at your fingertips the next time you publish a book. While this strategy doesn’t pay immediately, it makes selling future books much easier. Not sure how to start growing your email list as an author? This free course is a fantastic place to start.8. Monetize Your BlogDo you already have a blog that you’re directing your readers to? Not only can you gather email addresses and build a relationship with them, you can also use affiliate links or ads to monetize it. Again, this is not a get-rich-quick method, but if you love blogging and already have traffic coming to your blog, monetizing it is fairly simple. People like Pat Flynn and Michelle Shroeder-Gardner have mastered and teach affiliate income strategies for bloggers.9. Freelance WritingLast but not least, freelance writing is another way to earn money by writing. Make a Living Writing is a great site for learning how to find writing jobs and keep a full roster of freelance clients. There are websites in just about every niche that pay $50 or $100+ per article.By saying â€Å"yes† to opportunities outside your comfort zone, you can find new ways to earn money beyond your book sales.Have you tried any of these money-making methods before? Which are you most excited to try? Leave your thoughts in the comments below and we’ll get back to you right away.

Organizational Security Expansion Essay Example | Topics and Well Written Essays - 1500 words

Organizational Security Expansion - Essay Example However, security of their personnel and business security are areas of their great concern when exploring internationally new markets. Security companies involve large capital investments and hence cannot take any risk in investing in unproductive markets. This is because such a mistake is very costly to its operations. Harwood, (2008) Observes that Africa and Middle East are characterized by terrorism, pirates, poverty, corruption and other forms of violence. Though these require security service operations, they are a major threat to the operations of many security companies since they can lead into serious losses. An American security company expanding in Arab nations is risky than any other since it might mean more war and insecurity as opposed to business. Therefore, an American security company that wants to expand its operations in Africa and middle east may have to consider the possible threats that may affect its personnel welfare, business continuity and shipping among others to determine if they are potential investment areas or not. Expansion of the security Company Operations in Africa and Middle East Expansion of security operations from America to Africa and Middle East markets is a very risky task to undertake. This is because African and Middle East nations are characterized by serious insecurity issues, which mime negatively affect the companies operations. On the other hand, it may increase the company’s performance, since the two regions are characterized by insecurity issues, and hence may require boosting their security in their daily tasks. Therefore, the demand for security in those areas is likely to e high, despite the serious challenges that are likely to be encountered. Security Challenges in Africa and Middle East African nations are frequently dominated by war and other insecurity issues. The Security Council has in many cases addressed insecurity issues and other peace threats around African nations. The most affected nations in Africa are Democratic Republic of Congo, Liberia, Libya, Zimbabwe, Ivory Coast, Somalia, among others. Therefore expanding the se curity company’s operations in those areas may lead the company into facing many challenges, which might lead to loss of its employees together with profits, due to major, risky and intensive operations. The first challenge that the company may encounter is hostility in those nations (Anonymous, 2011). First, American people are seen as a major threat to peace and security in Africa and Middle East, especially in Arab territories. Therefore, such nations may be reluctant to offer those contracts and other job opportunities, besides threatening its existence in their nations. Though America has been in the fore front in trying to restore and maintain peace and security in Africa and Middle East, their efforts are little appreciated, since they lead to more insecurity, as terrorists try to fight them back. Therefore expanding an American security company operation in these regions may not be a wise decision, if the company has goals of future prospects. Secondly, African nation s lack major businesses and other big operations that require the services of a security company. This is because; their economy is still unstable as they are still in the developing stage. Therefore, the demand for such services is still low, and is mainly given to African based security based companies, since they positively viewed by many Africans, thus attracting customers. However, Christian nations may not oppose American security companies, since they have no negative issues with them. On the other hand, they believe that they are better equipped and could therefore offer superior

Memo Assignment Example | Topics and Well Written Essays - 250 words - 9

Memo - Assignment Example Eileen whether there were other changes in the company, and only insisted on replacing Mr. Hagar as the only change. O’Connor promised to honor Mr. Hagar’s quote and showed interest and cooperation in doing business with our company. Comparing the previous terms of Miller Computing and after the changes, the terms and costs remain the same with the only difference being replacement of Mr. Hagar. Based on our discussion with the new representative, I strongly believe that Olantunji is in a better position to build stronger relationship with Miller computing. I believe that with representation of Eileen O’Connor, Miller Computing, LLC is still in a position to provide the best response to Olantunji Manufacturing. Their prices remain same as well as timing, providing Olantunji Manufacturing with sustainable efficiency and productivity and providing an avenue to manage costs according the organization’s

Men in Nursing Research Paper Example | Topics and Well Written Essays - 750 words

Men in Nursing - Research Paper Example The creation of special research departments in a growing number of education institutions, hospital and organization are also helpful to future nurses. Greater emphasis is put on research in the undergraduate programs. There is also a surging demand for Acute Care Nurse Practitioners, who provide care in various critical situations, where the patients have advanced, acute or chronic problems. Multilevel system of training of nursing staff enhances the quality of health services and reduces the economic costs of medical personnel training. Nowadays more and more men inter the profession of nursing. It is important to increase the level of professional responsibility of nurse business professionals and expand the range of nursing services. Key words: nursing trends, nursing issues, medical personnel. MEN IN NURSING Even the most proud and self-sufficient people become vulnerable, when they are sick. The patient wants to be treated not only by means of tablets, droppers and injections, he or she also need to have some moral support. After all, it is true that those people recover faster, who really believe in healing. By choosing profession, a nurse chooses a difficult path of providing help and support, caring as the mother of the patient. A nurse is a very common and essential profession; it assumes the presence of certain moral and psychological qualities of a person, who chooses this responsible profession, and the necessary training. Faithful followers of F. Nightingale ideas actively promoted the introduction of nursing education in colleges and universities of western countries. Despite the fact that the first university courses of the similar direction appeared in the U.S. in the late XIX century, the significant increase in their numbers occurred only after the Second World War, because the war clearly showed the significance of skilled nursing care (Snodgrass, 2004). In recent decades, the approach to the profession of nursing has changed worldwide. In the early 1990's, many European countries introduced higher nursing education. World Health Organization (WHO) and International Council of Nurses have contributed to the development of nursing as a science in Europe. Even the Reports Series â„â€" 347of WHO put the stress on the fact that nurses should be less dependent in their actions, should have a higher qualification training, in addition, they need to develop professional thinking that would allow them to make their own decisions based on scientific knowledge. At the present time the range of medical services is constantly expanding; there are medical institutions of various forms of ownership, day care, developing palliative medicine. The latter includes hospices, which provide medical assistance and care to patients with severe incurable disease and to dying patients, as well (D'Antonio, 2010). To assist such patients the nurses should possess analytical thinking, the ability to develop and implement a plan of medical sur vey, MEN IN NURSING nursing care, or necessary medical procedures in accordance with the technologies for their implementation, besides they should be able to justify their actions scientifically. The creation of special research departments in a growing number of education institutions, hospital and organization are also helpful to future nurses. Greater emphasis is put on research in the undergraduate programs (Stokowski, 2009, p.354). â€Å"There is also a surging demand for Acute Care Nurse Practitioners, who

The Amo Model Theoritical Framework Commerce Essay

The Amo Model Theoritical Framework Commerce Essay Every organization in a public or private sector, struggle for survival and this survival can be gotten if there is a motivated workforce to ensure the organizations objectives are met. Most organizations tend to neglect and ignore the up-keep of their employees which might affect employee performance and organizational productivity. There are complaints about low performance and productivity in most organizations in Nigeria. Researchers like Akinyele (2010) are of the opinion that low performance and productivity in most organizations in Nigeria is caused by the organizations where they operate. Additionally, Akinyele (2010) is of the opinion that about 80% of low productivity and performance is caused by the work environment of the organization and so, suggests that when the environment of an organization is conducive, it confirms that the well-being of the employees will be improved and would lead to higher productivity for the organization (Akinyele, 2007). Organizations find it difficult to perform up to standard in order to meet their objectives due to the fact that there is low performance and productivity. The reason for low organizational performance and productivity in Nigeria according to Ahiauzu (1999) is that, employees perform better when they are managing their own businesses other than working in an organization. With this, they end up coming late to work, show little or no creativity and are slow in accepting change. This indicates that there is a missing factor which motivates employees that is not present. Also, there are other issues that affect performance and productivity in some organizations In Nigeria which relates to cultural background, belief system and web of kingship. Again, Keller (2006) suggests that when you give your employees the best, they in turn give it back to the organization. For example, in relation to the organization, there have been a clear case of low performance because of its managerial style and leadership calamity, the way funds are managed and this is affecting the performance of the employees and the organization (Babalola, 2012). Line managers are actively responsible for the well-being and welfare of their employees Boxall and Purcell (2003) because they are the most important assets of an organization (Armstrong 2012). When employees feel they are not working for themselves and are not motivated in any way, they tend to be disengaged and disconnected with the work and its environment especially when they notice they are neglected by their employers and line managers. For improving the well-being and performance of employees, Boxall and Purcell (2003) as illustrated in the AMO model below suggest that for effective employee and organizational performance, line managers should be able to present, apply, direct and monitor all human resource activities to help improve organizational and employee performance. THE AMO MODEL THEORITICAL FRAMEWORK Most organizations tend to neglect the well-being of their employees and due to this, they end up not performing well which in turn affects the performance of the organization. This, can be caused by either the managerial style of the line managers, not having a conducive work environment or even the employees themselves. The AMO model is an illustration of how employees can be motivated by the line managers using the HR policies and practices involved so as to enhance performance and well-being. The term AMO means A=Ability, M=Motivation, O= opportunity. Ability refers to the practices and policies that ensure the employees in an organization get the best and are prepared with the skills to take on any job in the organization, with the assumption that jobs would be challenging. Organizations should ensure that their employees have the necessary skills to be able to use their discretionary practice whereby they are able to participate with minimum supervision. This is why Huselid (19 95) and Appelbaum et al., (2000) state that organizations must ensure accurate recruitment and selection process to recruit capable and skilled workers and also ensure necessary training. In order for employees to use their discretionary practice, they need to be motivated with either an extrinsic, intrinsic or trust factor (Appelbaum et al., 2000). Extrinsic this can be financial such as performance pay or commission, incentive pay. Intrinsic pay comes from inner satisfaction and finally, when an organization can enable an environment that is trustworthy and encouraging, then employees feel valued and wanted. If all these motivational factors are absent, then employees tend to be absent or likely leave the job. The opportunity to be involved in the decision-making process in an organization gives employees the sense of involvement, engagement and enhances well-being (Appelbaum et al., 2000). According to Wood and Wall (2007), Boxall and Macky (2009) and Appelbaum et al., (2000) , i t is the distinguishing feature that differentiates High performance work practices whereby the decision making process should be de-centralized and shared rather than the control of hierarchy. According to Wood and Wall (2007), there are different ways in which employees should be given the opportunity and chance to be involved either being in a self-managed team or the opportunity for their voice to be heard. RESEARCH ORGANIZATIONAL CONTEXT It is important to consider the organization used in this research work. In 2004, FIFA (The Federation Internationale De Football Association) the world football governing body recommended the Nigerian Football Association (NFA) to create an avenue for the establishment of the Nigerian Football League (NFL) which would be an independent body but also would still be a member of the NFA. The processes and procedures of acquiring an office including the office of the chairman and vice chairman, board members and other departments was then put in place in Abuja, the Federal Capital Territory of Nigeria. In 2006, the NFL was then in search of sponsors since it is operating as a non-profit making organization but to no avail due to the fact that it lacked legal backup. It was reported to the NFA and the Ministry of Sports and later, the NFL was granted their license to become a corporate body and was immediately incorporated as a Limited Liability Company in April 2006. The title sponsor i mmediately after the incorporation was awarded to Nigerias biggest telecommunication company for four years and then, the NFL was changed to NPL (Nigerian Premier League). The Nigerian Premier League (NPL) consists of 40 staff and 20 premier league clubs that is spread all over Nigeria and it is in line with the international best practice for the benefit of its stakeholders. Due to the fact that the football body (NPL) is a non-profit making organization, there might be significant impact on the well-being of its workforce having in mind that they are working for an organization that generates no profit and how they are motivated would be at stake unlike a profit making organization whereby the desire of the organization is to make profit. In a country like Nigeria where most of the workforce work not for the experience but for the money would also affect organizations that are non-profit making like the NPL. As money is known to be an extrinsic motivational factor in Herzberg 2 factor theory and by paraventure the company experiences a downturn in finance and it is not able to meet the financial expectation of its workforce, productivity will fall to its minimum as employee performance will be reduced due to lack of no financial benefit or extrinsic motivation. In Nigeria, most organizations are of the opinion that since employees work for the money and not the experience, it should be seriously considered by the line managers so as to create ways to intrinsically motivate the employees. This is why the purpose of this research would benefit the Nigerian Premier League on how to motivate the employees thereby using the elements from the AMO Model by Purcell et. al., (2003) mentioned in this study that it is necessary to intrinsically motivate the workforce, which in turn can lead to career progression. The NPL is faced with a challenge which is now affecting the well-being and performance of the employees (For example, absenteeism, low performance, finance) and as well, the organization (Babalola, 2012). In this case, it can be caused by lack of engaging the employees using the human resource practices mentioned in the Black Bo x, the managerial style of the managers, cultural differences which can generate conflict Aluko (2003) lack of finance and again, remember they are working for the only thing that motivates them which is the money and it is not available. CONCEPT OF WELL-BEING Well being according to Ryan and Deci (2000) is where the employee is fully engaged (Committed), fully functioning (Active) and focuses on self-actualization (Realization of Potentials). CIPD (2006) defines well-being as creating a good working environment to promote the employee state of mind that allows the employee to develop and attain the full ability to perform for the benefit of the organization. Having this in mind, the managerial procedures in organizations tend to have an impact on the workforce of an organization because of the way they are followed and in turn can have an effect on the performance outcome of the organization and the workforce AMO Model Purcell et al. (2003) using the HR practices. Researchers suggest here that there may be a significant correlation between Human Resource management and the performance outcome of the organization (Becker and Gerhard 1996; Huselid 1995). However, well-being is part of the human resource process and its relationship has been ignored thereby affecting organizational performance. According to Pfeffer (1998), the problem facing human resource management should not be, having the idea of how HRM practices enhance the outcome of an organization but instead understanding how it affects employee well-being, performance and engagement which if present increases productivity. In the light of this research, employee well-being and performance would be discussed using human resource practices, such as organizational commitment, training and development, ability and skills, motivation and job satisfaction and discretionary behavior, which help to promote a good work life balance in an organization (The AMO Model, See figure 1.1) Purcell et al., (2003). From the above model, the Human Resource practices might influence employee well-being if taking into consideration and can continuously develop and increase performance and productivity. If the management of any organization can actually generate a good working environment, the workforce would in turn respond with high motivation and satisfaction which can help the company attain high performance and enhance productivity. Despite the fact that organizations vary, ways of motivation also vary. The aim of most organizations is to make profit in one way or the other be it a profit making organization or non-profit making organization but most non-profit making organizations, spend more and dont really make a profit but this can be achieved if only organizations take into consideration the well-being of their employees thereby using the HR elements mentioned by Purcell et al., (2003) to improve well-being and performance. CONCEPT OF PERFORMANCE Performance according to Stoner (2002) is vital to measure the effectiveness and efficiency of the organization, which shows how well the organizations objectives are achieved. Performance in an organization can be negatively impacted upon by different factors which can hinder the progress of the organization. In Nigeria, the impact of organizational performance can be caused by poor communication Inedegbor et al., (2012), culture Aluko (2003) and possibly can be caused by the external environment. IOA Model for Organizational Performance. The framework above illustrates an organizations performance which can have different dimensions that consists of the organizations importance, financial stability, and effectiveness of the organization, how efficient the organization is and how well they can react to change from its internal and external environment. It also illustrates that the performance of an organization should be linked to how motivated the organization might be and that resources like finance, technology, and workforce can drastically affect the performance of an organization. Drawing from the research organization (NPL), it indicates that the organization suffers low performance because it lacks the only thing that motivates the employees leading to absenteeism and de-motivation. RESEARCH STUDY AIM This research aims to examine the ability of the AMO Model by Purcell et al., (2003) to explain employee well-being and performance to enhance productivity in the Nigerian Premier League. RESEARCH STUDY OBJECTIVES In order to carry out this research study properly, there are objectives outlined to achieve the aim of this study. The objectives are: To assess the levels of skills/ability, motivation and incentives and opportunity to participate, measure levels of training and development, ability and skills, organizational commitment, and identify discretionary behaviour and performance. To identify significant relationships between these variables To evaluate the employee perceptions of conditions of service and work in relation to AMO to participate in the Nigerian Premier League. Recommendations and conclusions based on my findings. RATIONAL FOR THE STUDY To achieve a positive outcome in an organization, the well-being of employees needs to be taken into consideration because they are seen as the most valuable assets of an organization Armstrong (2008) and the way they are managed has a significant impact on the organizations performance. The duty of the HR is to administer policies and practices used by line managers to engage employees, this is why they are of great importance in any organization despite this long contention between HRM and the organizational performance Guest (2011) due to the fact that regulations and procedures of the HRM is in connection to a recent act in strategy (Brockbank and Ulrich 2005). The aim of this research is to better understand well-being and performance of employees to enhance productivity in organizations especially those facing difficulties like low performance and high turnover, using the AMO Model (Black Box) by (Purcell et al., 2003). The research would in turn have a positive impact on the workforce and organization if the well-being and performance of the workforce are seriously taking into consideration. For the purpose of this study, the concept of employee well being is measured using training and development, ability and skills, organizational commitment, discretionary behavior and it is an attempt to close the gap between employee well-being and performance with the performance of the organization thereby explaining a bit more about the importance of HRM practices which promotes employee well-being at work and is linked to organizational performance. The study of this research on employee well-being and performance in the Nigerian Premier League would be important to the organization because it will enable the organization to understand better the concept of employee well-being and performance and how it can be managed to enhance productivity inside and outside the organization. According to Bujai, Cottini and Nielsen (2008), having an insight on the impact of employee well-being and performance in an organization with regards to engagement and other HR Practices is important in having a working environment that is productive. In order to build a productive workforce, the well-being and performance of the organization either large or small organization should be taking into consideration because most organizations feel its time and money consuming and end up abandoning their workforce. Most managers pay less attention to their workforce and this on the other hand affects the performance and well-being of the organization. This is why it is suggested by Purcell et al., (2003) in the black box (AMO Model) that managers should be careful with the way they manage their workforce. The following chapter illustrates more on the concept of well-being and performance by different authors and why it is important that employers should focus more on their employees to enhance productivity. CHAPTER 2 LITERATURE REVIEW DEFINITION OF WELL-BEING Well-being is a vast concept and has been defined and seen differently by various authors, organizations and how it should be managed is entirely up to the managers of the organization (AMO Model). The CCMD (2002) describes well-being as nurturing a good state of mind that helps the employee to have a good sense of purpose, feelings and fulfillment that is alert and open to new experiences. The theory of well-being by Waterman (1993) indicates that it is way above happiness but the actualization of human potentials or abilities which helps in fulfilling the true nature of an employee. There is this belief that well-being is a psychological state which Ryan and Deci (2000) argues that it is at its best when an employee is fully functioning, fully engaged and shows self actualization and vitality. This has been termed as Eudaimonic well-being. Though there is another form of well-being which is Hedonic well being, this is the subjective well-being that involves life satisfaction, the presence of positive mood and absence of negative mood. Employee well-being has been a great issue and concern in the minds of employers which they believe now is affecting the performance of the workforce. Researchers have carried out a research on human resource practices and the well-being of employers. Employee well-being has been linked to employee engagement because of its similarities and for as long as there is engagement in the workforce, there would be increased well-being and performance. In contrast, Robertson and Cooper (2010) state that employee well-being is basically different to employee engagement and describes employee engagement as the positive behavior of employees that indicate there is an uninterrupted attention giving to the organization by the employees. According to Watson (2010) employee well-being can retain or destroy the engagement level and performance in an organization which shows the connection between engagement and well-being. It further states that employee engagement and well-being either work in isolation or work together. To explain this further, see diagram 1 below. The above diagram explains that when employee well-being and engagement strongly work together, there would be sustained performance, but when engagement and well-being work in isolation, there would be defaults in the organizations performance. An example is that organizations that are finding it difficult to be at their best, their employees try hard to get things working for the organization. Therefore, forfeiting their personal life issues for the organization, may only take the organization for a short period of time which is not going to be sustainable. However, this would lead to employee burnout and disengagement where turnover and under-performance becomes the agenda of the organization (Maslach and Leiter 2008). An article by Gallup (2012), suggests that employee well-being has a significant impact on the bottom line of an organization. This is the reason organizations are engineering new strategies for gaining a sustained workforce. In as much as an organization is active, it is already in the business of managing employee well-being. Employee engagement which helps improve well-being, is a vital aspect of an employee to achieve its objectives and is another way of motivating employees to enhance internal and external performance index (CIPD 2011). Employee engagement has been defined by different authors, still, it cannot be managed (Ferguson 2007). The world is changing and ways to meet up with the demands of the environment which Porter (1987) suggests that it would surely occur is the utmost priority of most big and small organizations despite the industry or sector. According to Cooper and Robertson (2001), employee well-being when in the positive, is an advantage to any organization which indicates that the organizations workforce is healthy. For an organization to be healthy, it means that it fits to survive in the competitive environment where it operates. Currie (2001) is of the opinion that if organizations want to be competitive and be positively sustained in the environment; it must keep the health and well-being of its employees as its core which is vital for performance enhancement, future survival and development of any organization. Moreover, from an organizations point of view, the positive correlation between well-being and performance of the workforce, has been considered by Wright and Cropanzano (2004) and according to Samman (2007), Page and Vellla-Broadrick (2009), it has been reviewed that the importance of well-being and its management and measurement has puzzled researchers. Ortiz (2006) agrees with Armstrong (2008) that empl oyees are assets of an organization while Hermanson (1964) described human assets so as to measure and quantify the value of the workforce. Additionally, Roselender et al., (2006) supports the argument that the well being of an employee when fit is an organizational asset. DETERMINANTS OF WELL-BEING (GENERAL) The concept of employee well-being by Macey and Schneider, (2009); Macleod and Brady, (2008); Bakker et al. (2008) states that employee well-being in recent times both in practice and in research has been creating a lot of interest in the minds of managers. Though employee well-being has been defined differently by different authors, and there are determinants that impact on well-being. According to an article by Watson (2010), employee well-being can be seen as a physical, psychological and social health of an individual. All these must be complete in an employee and this is why the management of many organizations is so concerned about the well-being of their employees because it is of great benefit to the organization and employees. For the workforce, they would feel a sense of balance between their lives at work, at home and for the organization, high level of sustainability and engagement which will reduce turnover (Watson 2010). In essence, its advantage is all about having the workforce on the job and imputing high level of sustained engagement. Work is a significant part of an individuals life and as such, employee engagement and well-being at work are important concepts. Employee well-being, engagement and performance are important aspect of organizational development, as engaged employees are both cognitively and emotionally connected to their work and workplace (Harter and Blacksmith, 2010). The relationship between employee characteristics and business outcomes is assumed to exist, yet the empirical research is limited. For instance engaged employees consistently produce at high levels Moore (2005) yet the unique contribution of employee engagement is yet to be fully revealed. This paper attempts to fill that gap. According to Gallup (2012), organizations that strive hard to succeed in an environment, are implementing new ways for achieving sustainable competitive advantage which is employee well-being because it impacts on the performance of the organization. There are various determinants of well-being. In general, there are different factors that can influence well-being. With reference to the definition of well-being by different authors which in summary states that without well-being, there is a significant impact on the organizations performance or the workforce, many organizations tend to neglect this concept due to the fact that they think about the financial aspect of engaging the employee. Researchers also have claimed that employee engagement is different from work engagement .Work engagement is seen as a positive, fulfilling work related state of mind characterized by dedication, absorption and vigor (Schaufeli et al 2002, pg. 74). Recent research believes that dedication and vigor are the main characteristics of engagement. Vigor can be seen as that high level of energy and mental resilience while working and persistence in the face of challenges ( Dulagi, 2012). Dedication can be seen as a sense of significance, enthusiasm, inspiration, pride and challenge. Employee well-being according to Ryan and Deci (2001) believes that well-being is not best captured by hedonic conceptions of happiness alone. Instead, SDT also employs the concept of eudemonia well-being which is defined as vital, full and as a complimentary approach. Self determination theory is an organismic psychology (Ryan, 1985) one of a part of holistic psychological theories including Jean Piaget and Car l Rogers and thus assumes that people are active organisms with inherent and deeply evolved tendencies toward psychological growth and development. This can be seen clearly in the phenomenon of intrinsic motivation- the natural tendency manifest from birth to seek out challenges, novelty and opportunities to learn. Well-being according to Wright (2005) is a universal term that is mostly used when relating to emotions of individuals and research has consistently shown the importance associated with how employee well-being and job performance of an organization is measured (Wright et al., 2007). According to Wright and Cropanzano (2000), people with sophisticated psychological well-being at work are more prolific than people with ill-psychological well-being. Nonetheless, according to Harter et al., (2002); Schaufeli et al., (2006), it cannot be seen as a vital aspect of engaging an employee. In synergy, Schaufeli et al, (2002); Macey et al. (2009); Mann, (2011); Bakker and Bal, (2010) considers that well-being involves not only the psychological condition of employees due to the fact that Deci and Ryan (2000) sees as the Eudiamonic sensation of employees but also the behavior of employees. In addition, the CIPD (2011) believes that well-being consists of 3 vital units which include reasoning, sentiments and interim. However, it is being conflicted by its problems or difficulties. EMPLOYEE WELL-BEING AND SDT (SELF-DETERMINATION THEORY) In the light of this theory (SDT), Fernet et al., (2012) indicates that the confusion from employees and management attitudes impacts on the self-efficacy of the employees and their motivation to participate. Self-determination theory (SDT) involves a set of related theories that explain human behavior by defining different types of motivation that an individual may engage in for a task or set of activities (Deci and Ryan, 1985). Specifically, Self-determination theory consists of 3 vital psychological needs which should be evident for psychological growth. They are as follows: aptitude, independence and kinship. Deci, E., Ryan, R. (2002). According to the above diagram, Self-determination theory consists of a set of theories mentioned above which is associated with the behaviour of individuals and how they are motivated. It also consists of the psychological needs that when satisfied gives the working environment a sense of intrinsic motivation and human fulfilment (Deci and Ryan, 1985). In essence, the satisfaction of these needs is beneficial for high human functioning (Deci and Ryan, 2000). In an organizational context, the desire for these psychological needs is important. The need for aptitude signifies that the individual is feeling effective in the environment which allows the individual to express its exceptional capabilities (Ryan and Deci 2002, Deci and Ryan, 2000). According to Deci and Ryan (2000), Deci and Ryan (2011), Deci and Ryan (2002), the need for independence is when there is the feeling to act with the desire from within so as to feel psychologically free. Lastly, the need for kinship relates to when the individual feels the sense of belonging in the environment (Ryan and Deci 2002; Van den Broeck et al., 2008). The degree which indicates that if the construct of employee engagement is distended to include the psychological well-being of employees, it shows there would be improved business outcomes. This is why Wright et al, (2007); Danna and Griffin, (1999) suggest that there should be an impact of psychological well-being on productivity and performance if the organization wants to survive. With reference to this study, there is evidence that there is a correlation between the three psychological needs, the employees in general Deci and Ryan, (2000), Baars et al., (2004), well-being that is work-related for example, organizational commitment, discretionary behavior, motivation and job satisfaction which is essential to enhance productivity and performance in an organization. DETERMINANTS OF WELL-BEING AT WORK In an organizational context, the term employee well-being according to Cooper and Robertson (2001) impacts on the performance of the employee and can lead to high productivity or outcome which is an added advantage to organizations that encourages a workforce that is healthy. For an organization to be active and healthy, it then shows that it can survive in its environment or industry where it operates because for an organization to be able to survive in its sector, it is unavoidable to ignore promoting the well-being and performance of its employees which in this case is vital to increase employee performance and this can lead to future organizational development (Currie 2001). In line with this research topic, when employee well-being is introduced into any organization, it is likely to change the environment and pave way for innovation which can create positive organizational performance especially for organizations that are under-performing. Research has shown that it took ages for organizations to create a relationship that has to do with employment due to the fact that the well-being of an employee is seen as their responsibility (Guest 2002; Cooper and Robertson 2001). According to a survey by WERS (2004), it purports that the ability of employees in their work environment has been a disturbing research of interest to concerned employers with regards employment relations (Kersley et al., 2006). The following determinants of well-being at work are listed and discussed below: Organizational Commitment The main aim that differentiates HRM from other managerial roles is that the organizations commitment is the main reason why they exist, which according to Guest (1998) is the core purpose of the human resource management. Organizational commitment has been defined by different authors which makes its definition versatile. Some researchers see organizational commitment as the behavior of individuals because they give their best to ensure the organization achieve its purpose (Becker 1960; Gechman and Weiner, 1977). Others like March and Simon (1958) see it as the attitude of the individual whereby they engage themselves to the organization so as to get rewards and incentives from the organization. Meanwhile, Cook and Wall (1980) refer to organizational commitment as the individuals mood in relation to its employing organization which is related to achieving the aims and objectives of the organization. In the distant past, organizations paid little or no attention to well-being and per formance of employees, making them feel de-motivated, but organizations like Cadbury Family and Lever Brothers made sure that